The first volume in Michael Betancourt's Routledge trilogy on title sequence semiotics. Published in 2017, it presents a theoretical model for how text and image combine to create meaning in title sequences, extending the analysis to subtitles, intertitles and the narrative role of typography. Close readings range from The Cabinet of Dr. Caligari through to television programmes including Vikings and Castle.
A specialist study with a narrow focus, but one of the few academic treatments to analyse title sequences through a rigorous semiotic framework rather than as a design history.